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Eduardo Sierra

Freelance Marketing Consultant

ui design

Daily UI Challenge: 1-5

qualitative research

1:1 Interviews or Focus Groups

embracing survey feedback

Damage Control

on October 21, 2022October 24, 2022

Daily UI Challenge: 1-5

ui design

Hello, In the past few weeks, I’ve been doing the …

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qualitative research
on September 20, 2021September 20, 2021

1:1 Interviews or Focus Groups

Do you know why I prefer 1:1 interviews over focus …

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embracing survey feedback
on September 6, 2021September 6, 2021

Damage Control

Some people want to jump ahead of the data and …

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survey design empathy
on July 22, 2021July 22, 2021

Survey Design Tidbit #17

You’ve just defined the survey objectives and are ready to …

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conducting surveys
on April 16, 2021April 16, 2021

Think About This Question for a Moment

Hello there, What do you think? As always, please feel …

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quality over quantity
on April 9, 2021April 9, 2021

Survey Design Tidbit #16

Quality over quantity. Squeezing in questions into a survey is …

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on April 2, 2021April 2, 2021

How Are You?

Today I want to focus on something that it’s extremely …

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survey goals
on March 26, 2021March 26, 2021

The Reason I Love Survey Design

My favorite thing about survey design is getting to know …

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survey review
on March 19, 2021March 19, 2021

Surveys Change

Every survey is different. Even if its purpose stays the …

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something to think about
on March 12, 2021March 12, 2021

Food For Thought

Hello, Take a look at the following question: OK. Now …

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