Eduardo E Sierra In the last couple of weeks, I’ve gone over examples of frequent survey question mistakes.
Having covered both the loaded and double-barreled questions, let’s take a look at what is known as the absolute question.
Here’s an example:
Do you ever drink coffee in the morning?
- Yes
- No
Although the respondent may drink coffee in the morning a few times a week, the person might be inclined to answer with a no.
Instead, you can do two things: rephrase the question and add some frequency options to it.
Here’s an alternative to the question above:
How often do you drink coffee in the morning?
- Once a week
- 2-4 times a week
- 5-6 times a week
- Daily
- Never
Not only do these options add flexibility, but you’ll be able to collect better survey responses and data.
Have you encountered any absolute questions? Share your experience in the comments below.
